Google has removed its AI assistant, Gemini, from the main Google app on iOS, signaling a strategic shift to encourage users to adopt the standalone Gemini app. The move positions Google to better compete with AI chatbots like ChatGPT, Claude, and Perplexity. However, it also carries the risk of reduced engagement, as the widely used Google app previously provided easy access to Gemini, and some users may be reluctant to download an additional app.
The change was communicated through an email notification, in which Google informed users, “Gemini is no longer available in the Google app.” The email also directed iOS users who wish to continue using Gemini to download the dedicated app from the App Store. While the Gemini app launched for iOS globally last year, it had remained accessible through the main Google app until this update.
By transitioning users to the standalone app, Google is offering expanded functionality, including voice interactions via Gemini Live and integration with services such as Search, YouTube, Maps, and Gmail. Users can engage with the AI assistant through text, voice commands, or even by using their device’s camera. Additional capabilities include AI-generated summaries, trip planning, image creation, and deep-dive analysis on various topics.
Google also reminded users in its email that while Gemini is a powerful tool, it is not without errors, and they should verify any information provided. For those seeking more advanced features, the iOS app offers a paid subscription option for Gemini Advanced, available through the Google One AI Premium plan.
Now, when iOS users attempt to access Gemini via the Google app, they will see a full-screen message stating, “Gemini now has its own app,” along with a link to download it. This move underscores Google’s intent to establish Gemini as a standalone AI product, though it remains to be seen whether users will embrace the change or if adoption rates will decline due to the additional step required.
No comments:
Post a Comment