Muvmnt Studio hosted an exclusive cocktail event to launch “BB Uncovered: An 80-Year Odyssey”, a star-studded podcast series celebrating the life and legacy of Dr. Biodun Shobanjo, a pioneering figure in African marketing and business leadership.
The podcast showcases Dr. Shobanjo’s remarkable career, featuring heartfelt tributes and exclusive narratives from industry legends and close allies. Attendees at the launch enjoyed sneak previews of the series and shared moving testimonials about the profound impact "BB" has had on the marketing communications industry and beyond.
A visionary entrepreneur, Dr. Shobanjo is credited with founding groundbreaking companies such as Insight Communications (now Insight Redefini), Quadrant MSL, All Seasons Zenith, and Halogen Group. His leadership has reshaped Nigeria’s marketing, advertising, and security sectors, inspiring generations of professionals.
The event gathered a prestigious lineup of guests, including Sir Steve Omojafor, Dr. Yemi Ogunbiyi, Steve Babaeko, Lanre Adisa, and other prominent stakeholders. These luminaries celebrated Dr. Shobanjo’s unparalleled influence, underscoring his status as a transformative figure in Africa’s business landscape.
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| L-R: Bolaji Junaid, Temitope Ayeni, Foluke Ayuba, Dr. Biodun Shobanjo, and Yeside Asekun Oriyomi. |
Streaming exclusively on Muvmnt Studio, the three-part podcast takes listeners on an intimate journey through Dr. Shobanjo’s life. Featuring personal stories from family, close friends, and professional peers, “BB Uncovered” offers a rare glimpse into the principles, challenges, and triumphs that have shaped his enduring legacy.
“BB Uncovered is more than a podcast series; it’s a tribute to resilience, innovation, impact and the relentless pursuit of excellence,” said Tosin Adefeko, CEO, AT3 Resources - The Muvmnt Agency. “It’s an opportunity to celebrate a visionary whose leadership has transformed industries and inspired countless lives including mine.”
Listeners can explore anecdotes from BB’s humble beginnings, his groundbreaking achievements, and the enduring legacy of excellence, mentorship, and nation-building he continues to uphold.
“BB Uncovered: An 80-Year Odyssey” is now streaming exclusively on Muvmnt Studio.
More pictures from the event below;
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| Team AT3 Resources - The Muvmnt Agency with Dr. Biodun Shobanjo (middle), and Joyce Shobanjo. |
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| Dr. Lekan Fadolapo. |
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| L-R: Wale Olaoye, Funmi Onabolu, Lanre Adisa, Tosin Adefeko, Dr. Ken Onyeali-Ikpe, Steve Babaeko and Femi Shobanjo. |
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| L-R: Femi Shobanjo, Tunde Shobanjo, Dr. Biodun Shobanjo, Funke Shobanjo, and Abimbola Shobanjo at the event. |
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| Team AT3 Resources - The Muvmnt Agency with Dr. Biodun Shobanjo (middle), and Joyce Shobanjo. |
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