Africa biggest online shopping mall, Konga has appointed former Group Head, Brand Management at Noah's Ark Communications, Anthony Onyemauwa as its Marketing Communications Manager.
Onyemauwa will be directly responsible for the conceptualization, nurture and communication of the brand’s value proposition, as well as creating, developing and sustaining strategic viable segments and sub-segments. He will be coming up with strategic marketing & communications planning, cutting across the entire gamut of the marketing spectrum, with a view to ensuring that the value proposition of the brand and her positioning is in tandem with validated consumer insight and our brand promise.
Her will also help in planning, developing, executing & evaluating brand-building and 360-degrees marketing communication initiatives, including marketing strategy development and end-to-end project management and oversight for marketing campaigns for Konga.
Onyemauwa holds a Higher National Diploma in Mass Communication from Lagos State Polytechnic and Certificate of Corporate Identity & Brand Management from Pan - Atlantic University. He is also an alumus of Orange Academy.
Onyemauwa will be directly responsible for the conceptualization, nurture and communication of the brand’s value proposition, as well as creating, developing and sustaining strategic viable segments and sub-segments. He will be coming up with strategic marketing & communications planning, cutting across the entire gamut of the marketing spectrum, with a view to ensuring that the value proposition of the brand and her positioning is in tandem with validated consumer insight and our brand promise.
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| Anthony Onyemauwa |
Onyemauwa holds a Higher National Diploma in Mass Communication from Lagos State Polytechnic and Certificate of Corporate Identity & Brand Management from Pan - Atlantic University. He is also an alumus of Orange Academy.
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