The new device looks much like previous Lumia range design with an obvious branding difference. Notably, the Nokia logos has been replaced with Microsoft’s name on the front — above the screen — and written horizontally on the colorful back of the device.
Offering five great integrated Microsoft experiences, a wide-angle 5 megapixel front facing camera, and a spacious 5 inch display - all for an affordable price - Lumia 535 and Lumia 535 Dual SIM help people do more of what they want, for less.
Speaking on this, Jo Harlow, Corporate Vice President for Phones at Microsoft said “Lumia 535 comes with our “5x5x5” proposition, “Innovation should be available to everyone, and we are doing this through the very best integrated Microsoft services free and out-of-the-box, a 5 MP wide-angle front-facing camera and a spacious 5 inch, qHD screen – all at an affordable price.”
Lumia 535 and Lumia 535 Dual SIM will begin rolling out to key markets in November, and will be available in bright green, bright orange, white, dark grey, cyan and black. Pricing for Lumia 535 and Lumia 535 Dual SIM will vary by market and operator, but is estimated to be around 22,000 Naira (110 Euros) before taxes and subsidies.
I was actually wondering why Microsoft didn't remove the Nokia name from the devices since they bought it. Thought they were scared. ;-)
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