Liverpool Agrees Nine International TV Deals

Liverpool FC logo

Liverpool FC yesterday (January 13th, 2014) announced nine new television partnerships, which is expected to strengthen the club's global family, enabling fans to get more of an insight into the team they love.

The 18-time League champions worked with Pitch International to secure the partnerships, the duration and financial terms of which were not disclosed.

The new deals according to a release on its official website www.liverpoolfc.com encompass the following: beIN Sport (Hong Kong); Kompass (Indonesia); Sony (India); beIN Sport (Middle East and France); Sommet (New Zealand); TV2 (Norway); Arena TV (Balkans); Go TV (Malta); 365 Media (Iceland).

The deal will also help to bolster the football credentials of the various TV platforms, allowing them to become true destinations of Barclays Premier League action in each region.

Chief media officer at Liverpool FC, Matthew Baxter said: "It's fantastic that the club has been able to secure the new host of TV partnerships, allowing passionate Reds to watch the heroes they love.


"One of the club's main aims is to extend engagement through our various media with the millions of fans across the world, so that they feel part of the Liverpool FC family, and these deals are another step in that direction."

Henri Kamerling, head of sales at Pitch International, said: "We are delighted to be working with Liverpool FC on this project. These wide-ranging deals represent the first steps as we work with the club to deliver their key content to their fans around the world."