Linkedin Revamps app, Unveils Smartphone ads

Following Facebook’s lead in abandoning HTML 5 for native efforts, LinkedIn has completely revamped it smartphone apps, emphasizing the social sharing aspects of its business-focused service.

Linkedin focus on personalization and content, enabling advertisers to display ads to its users. The enhanced app was made available on both iOS and Android platforms for improved interaction via a smartphone.

According to its blog post, the updated app has better interactivity, allowing users to comment and like shared content more easily. In addition to a new design, updates include a more relevant news stream for users, as well as more navigation.