Access Bank Partners Nickledon to Bolster Financial Responsibility

In an attempt to encourage financial literacy and responsibility among the teens in the country, one of the leading new generation bank, Access Bank Plc has partnered with the global family entertainment super brand, Nickledon’s world-famous animated pre-school heroine and cartoon character ‘Dora the Explorer’.

The partnership is to introduce a new vista in retail banking space for the children with the introduction of Access Bank "Early Savers Account", a custom-made banking product for Nigerian parents and children. In conceptualising and designing the Early Savers Account, Access Bank seeks to serve the unbanked segment of the Nigerian economy, particularly children zero to nine.

Commenting on the new product, AigbojeAig-Imoukhuede, Group Managing Director/CEO, Access Bank said: “Access Bank’s introduction of this revolutionary Early Savers Account is the first bold step in the implementation of our financial inclusion stratey. The future of this great nation belongs to our children and we will create win-win partnership with Nigerian youths resulting in a lifelong customer-bank relationship.

Also commenting, Senior Vice President & Managing Director, MTV Networks Africa, Alex Okosi said; “We are delighted that Dora the Explorer will be helping young Nigerian children to go on an exciting adventure that will help them understand the value of money and get involved in the banking system early on.”